Designing with herself and her friends Kate Moss, Madonna and Gwyneth Paltrow in mind, rock royal Stella McCartney is famous for her sharp tailoring, irreverence and sexy femininity. She launched her eponymous label in 2001 as a joint venture with Gucci Group. A lifelong vegetarian, Stella does not use any leather or fur in her designs and states proudly that “Everything in my store and every single garment and accessory that you see is cruelty free, in the sense that no animal has died to make anything in here.”
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