East London’s Gemmologist Jeweller, The Rock Hound, are known for using responsibly sourced, raw materials to create striking design-led jewellery. Playful hues frame bold gemstones and organic, flowing forms create offbeat pairings. Holding ethics at the core of the brand, The Rock Hound brings the aesthetics to ethics.

Proud Fairmined Gold licensee The Rock Hound searched worldwide for artisan lapidaries and gemstone sources which match their ethos. Each gemstone chosen as an exquisite example of colour, clarity and saturation. Combining traditional techniques with state of the art technology allows them to really push the boundaries of design.

Since 2023 The Rock Hound now creates all their silver jewellery with AgAIN silver salvaged from medical X-Rays. This not only provides a traceable source of recycled silver meaning no new large-scale mining is needed but helps tackle a part of the medical industry’s waste. Once the silver is stripped from the X-Rays the PET can then be recycled whereas previously it was going to landfill.

For the first time this AgAIN silver is now combined with traceable Fairmined Gold through gold-plating bringing a luxurious gold vermeil finish to their new HotRocks Alchemy Collection. Proving The Rock Hound is a leader in ethical innovation.